Hublot seems too young for watch fans, compared with other first-class watch brands in the world, since it was established only in 1980. In 2008, Hublot joined LVMH and began its expanding strategies. However, unlike normal expanding enterprises, Hublot didn’t increase the number of outfits it owned, but aimed to upgrade its popularity and fame in a practical way. So Hublot watches became sponsor of many big sports events and charity parties. And it gradually put out some limited products to attract the eyes of famous people and celebrities, which at the same time is drawing the attention of the public. These things above are normal marketing methods usually used by Hublot. This brand strikes me as a practical and wise brand, not fancy but acceptable. This is a brand with power and ability.

Just like the slogan of Hublot itself, it aims to embody arts in its products. It uses many valuable and limited metals and natural rubber as its main materials. And it combines perfectly all the different materials. That’s perfect and difficult. So some people say Hublot is tempting. I agree with that point. Hublot also targets at young customers who have strong characters and at the same time don’t want to display too much. These people are with special minds and they stick to their determination.

Another point about Hublot impresses me. It doesn’t have big logo on the watch. So people without knowledge won’t know the watch is expensive. That’s very good. Big logo is offensive to me. So many celebrities love Hublot, including writers, singers and sports stars. There is some meaning in the watch. It’s not just a fancy watch.
Hublot has strong technology. It’s the first authorized watch brand of World Cup. And the company has done a lot of things to help people. Every year it donates 20% of its sales profit to children charities. To sum up, the brand is really great. It’s not only a brand, but also a spirit.